Tissot is a Swiss luxury watch brand with a long and rich history that dates back more than 160 years. Here’s a brief history of Tissot.
Tissot was founded in 1853 in the Swiss town of Le Locle by a father and son team, Charles-Félicien Tissot and Charles-Emile Tissot. They started out by producing pocket watches with high-quality movements, which were highly sought after at the time. Tissot quickly gained a reputation for precision and quality, and the brand’s watches became popular all over the world.
In 1917, Tissot merged with another Swiss watch company, Omega, to form the Société Suisse pour l’Industrie Horlogère (SSIH). The two brands continued to operate independently, but they shared resources and worked together to develop new technologies and innovations.
During the 20th century, Tissot continued to innovate and expand its product line, introducing new technologies like the first mass-produced pocket watch with two time zones in 1930, and the first anti-magnetic watch in 1930.
In the 1970s, Tissot became one of the first watch brands to introduce a plastic watch, which was a major innovation at the time. Tissot also introduced the first watches with calculators, and the first watch with a barometer and altimeter.
In 1983, the SSIH merged with another Swiss watch company, ASUAG, to form the Swatch Group, which is still the parent company of Tissot today. Under the Swatch Group, Tissot continued to innovate and expand its product line, introducing new technologies like the T-Touch, a touch-screen watch that allows wearers to access a range of functions with a simple touch.
Today, Tissot is known for its high-quality, precision watches that combine Swiss craftsmanship with innovative technologies. The brand offers a wide range of products, including sports watches, dress watches, and luxury watches, and is a popular choice among watch enthusiasts all over the world.
